Privacy Policy of RealtyOutreach

Last updated May 05, 2025

At RealtyOutreach.com ("Company," "we," "our," or "us"), we take data privacy seriously. This Privacy Policy outlines how we collect, use, share, and protect personal data, and how we align with major privacy regulations such as the California Consumer Privacy Act (CCPA) and key principles of the General Data Protection Regulation (GDPR), even though GDPR does not apply directly to our services.

Important Notice: We do not collect, process, or sell personal information belonging to individuals located in the United Kingdom, European Union, or European Economic Area. Our services are designed for use exclusively by U.S.-based customers and businesses.

By using our website or services, you agree to the practices described in this Privacy Policy. Please review it carefully.

1. Information We Collect

When you access or interact with RealtyOutreach.com, our systems and trusted analytics partners automatically collect certain types of technical and behavioral information. This data is essential for enhancing your user experience, maintaining platform security, and optimizing our website's performance across devices and browsers.

A. Automatically Collected Data

The following types of data may be collected automatically:

  • IP Address – We collect your IP address to estimate general geographic location (such as city or region), detect and prevent suspicious activity, and deliver content that is regionally relevant. While we do not track precise, real-time locations, IP analysis helps us enforce geographic restrictions and comply with jurisdictional privacy laws.
  • Browser Type and Version – By identifying your browser and its version, we ensure compatibility with our website's features. This allows us to deliver a smooth, responsive experience and troubleshoot any browser-specific issues.
  • Operating System and Device Information – We may collect details about your device type (desktop, mobile, tablet), operating system, screen resolution, and device language. This information helps us optimize page layout, responsiveness, and display behavior across devices.
  • Internet Service Provider (ISP) – Knowing your ISP allows us to diagnose network-level issues, recognize potentially malicious traffic patterns, and ensure consistent site performance.
  • Referral and Exit Pages – We monitor how users arrive at and leave our website. Whether you clicked through an ad, search engine, or referral site, this data helps us assess campaign effectiveness. Exit page tracking allows us to identify drop-off points and improve content engagement.
  • Timestamps of Website Interactions – We log the exact times users visit, interact with, or navigate between pages. This provides insight into peak usage hours, helps detect fraudulent activity, and supports load-balancing and infrastructure planning.
  • Session Duration and Click Patterns – We track how long users stay on our site and which elements they interact with, such as buttons, navigation menus, or forms. These insights guide user experience (UX) design improvements and help us identify technical bottlenecks.
  • Cookies and Tracking Identifiers – Cookies and similar technologies are used to store session preferences, remember login details, track return visits, and personalize your experience. This includes first-party cookies (set by us) and third-party cookies (used by analytics and advertising tools).
  • Interaction with Forms or Downloads – When users interact with lead forms or download data, we track these actions to ensure proper functionality, measure conversion rates, and detect misuse (e.g., automated bots).

These types of data are collected in aggregate or pseudonymized form and are not used to personally identify you, unless you voluntarily submit personal details through a contact form or other interactive element. This automatic collection is a common practice across modern websites and is fundamental to providing a secure, scalable, and personalized digital experience.

You may control some forms of automated data collection through your browser settings, cookie preferences, or opting out of certain analytics and tracking features via our Cookie Settings or privacy tools.

B. Data from Third-Party Sources

In addition to data collected directly through your interactions with RealtyOutreach.com, we may enrich our database by integrating trusted information from verified third-party sources. These supplemental data channels help us maintain the quality, relevance, and accuracy of our digital offerings—especially when it comes to building high-value real estate business contact lists for U.S.-based outreach.

We only source data from legally permissible and privacy-compliant entities, and we perform due diligence to ensure all external data aligns with our commitment to data protection and ethical use.

Here are the types of third-party sources we may rely on:

📚 Publicly Available Sources

We aggregate and verify contact data from open-access resources, such as:

  • State real estate licensing boards
  • Public government registries
  • Real estate directories and MLS data
  • Chamber of commerce listings
  • Business filings and public firmographics
  • Membership directories from industry associations (U.S. only)

These sources are lawfully published and used strictly for B2B prospecting, not consumer marketing.

🤝 Strategic Data Partnerships

We collaborate with trusted U.S.-based data providers, brokers, and compliance-vetted aggregators who specialize in commercial real estate datasets. These partnerships help us:

  • Cross-check and validate information for accuracy
  • Enhance coverage across different states, ZIP codes, and license types
  • Identify missing data points (e.g., office phone, fax, or license status)
  • Maintain freshness by receiving periodic updates from verified partners

All partner data is reviewed for legal provenance and limited to business-to-business records.

📈 Marketing & Analytics Tools

To better understand user behavior and optimize our digital products, we integrate analytics platforms such as:

  • Google Analytics – For understanding visitor trends, engagement metrics, and referral performance
  • Ad Networks (e.g., Meta, Google Ads) – For assessing campaign effectiveness and audience reach
  • CRM & Attribution Platforms – For customer journey tracking and internal prospect mapping

These tools help us improve your experience without storing personally sensitive data unless you explicitly submit it.

Where applicable, third-party data used for contact list enhancement is de-duplicated, verified, and filtered through our internal quality control system before being added to our platform. We do not purchase or use consumer datasets, and we never collect or include EU/UK resident data from any third-party provider.

We review all data partnerships regularly to ensure they remain compliant with applicable U.S. laws such as the CCPA, CAN-SPAM Act, and voluntary alignment with GDPR principles (as applicable to non-EU entities).

C. Geolocation Data (Generalized)

RealtyOutreach.com does not collect or process precise geolocation data (such as GPS coordinates or exact addresses). Instead, we use generalized location estimation techniques to understand the approximate geographic region (such as city, state, or country) of users who visit our website. This approach ensures that we can offer localized functionality, optimize service availability, and enhance user experience—without compromising individual privacy.

The generalized geolocation we gather may include:

IP Address-Based Location

We use your public IP address to estimate your location at a regional level (e.g., "Miami, FL" or "Los Angeles, CA"). This allows us to:

  • Display geo-relevant real estate lists or targeting filters
  • Restrict or customize services based on regional availability (e.g., excluding UK/EU access)
  • Identify anomalous login or purchase activity (e.g., fraud prevention if access originates from blacklisted countries)

ISP and Network Provider Data

The type of connection (e.g., residential, business, proxy, mobile hotspot) and associated internet service provider (ISP) helps us better understand usage patterns and troubleshoot network-specific issues. This also supports fraud prevention by flagging suspicious or high-risk IP blocks.

We intentionally avoid using technologies that track precise real-time location, such as GPS, Bluetooth, or device-level geofencing tools. We also do not request or require access to your mobile device's location services.

This privacy-conscious geolocation model supports:

  • Website personalization (such as showing U.S. state-level prospecting options)
  • Geographic content compliance (e.g., U.S.-only legal disclosures)
  • Platform security and anti-abuse enforcement

Importantly, no geolocation data collected is tied to personally identifiable information (PII), and all such data is used in aggregated or pseudonymized form.

If you wish to mask or customize your visible geolocation data, you can manage this through your browser or VPN service settings. However, doing so may impact access to region-specific content or offerings on our platform.

D. Anonymized Data for Insights

To protect user privacy while continuously improving our services, RealtyOutreach.com uses anonymized and aggregated data for analytics, business intelligence, and performance measurement. This means we deliberately remove or obscure personal identifiers to ensure that no individual user can be identified or re-identified from the information we analyze or share.

Our approach includes the following practices:

🔗 Data Aggregation

We group user data into large, non-identifiable segments (e.g., total visits by region, average download times, or device types used). This allows us to:

  • Identify trends in usage across different states or time periods
  • Monitor performance across campaigns or customer segments
  • Understand which features of our real estate Prospector tool are most effective

🧹 De-identification

Before using data for internal insights or sharing with service providers, we remove or obfuscate all personally identifiable information (PII), including:

  • Names
  • Email addresses
  • IP addresses
  • Device identifiers
  • Order IDs and license numbers

This ensures that the data is no longer associated with a specific individual or customer account.

📊 Insight Sharing (Where Applicable)

Anonymized and aggregated data may be shared with:

  • Internal marketing or product development teams for optimization
  • Third-party analytics services (e.g., dashboards, data processors)
  • Academic or industry research partners working on privacy-safe trend analysis
  • Service providers under strict confidentiality and data protection agreements

Importantly, no anonymized dataset we generate can be used to directly contact individuals, target them personally, or infer sensitive behaviors. All insight-driven usage is strictly B2B and focused on operational improvements, marketing efficiency, and ethical data analysis.

By maintaining this de-identification standard, we ensure that analytics activities stay compliant with global data privacy laws, including the CCPA, UK GDPR, U.S. state privacy acts, and industry best practices for data minimization.

2. Personal Information We Collect & How We Use It

At RealtyOutreach.com, we are committed to transparency, privacy, and responsible data practices. We only collect and process business-related information from U.S.-based real estate professionals. Our services are strictly B2B (business-to-business), and we do not sell or target consumer data. Below is a breakdown of the type of personal information we handle, how it's collected, and how it's used:

A. Types of Personal Information

We collect non-sensitive, professional contact information to facilitate ethical and compliant B2B marketing and outreach within the real estate sector. The data we may collect includes:

  • Full Name – For identification and professional communication
  • Professional Email Address – Used as a primary contact point for business outreach
  • Job Title – To categorize roles and responsibilities for relevant segmentation
  • Business Phone Number – For direct professional communication where permitted
  • Company/Office Address – Useful for geo-targeting campaigns and verifying public licensing data

We do not collect home addresses, consumer financial information, or any sensitive identifiers.

B. How Personal Information Is Collected

Our data is gathered solely from legally permissible and transparent sources, including:

  • Public Sources – Such as state licensing boards, real estate associations, publicly listed directories, and other lawfully published industry databases
  • User Submissions – Voluntarily submitted information via contact forms, live chat, support tickets, or email communication through our platform
  • Purchase History – When users download or purchase a list, we retain limited order data for support, compliance, and fraud prevention

We do not use web scraping bots on unauthorized platforms, nor do we purchase data from unknown third parties.

C. How We Use Personal Information

RealtyOutreach.com uses collected information for the following lawful and business-relevant purposes:

  • 📢 Marketing & Outreach – Enabling businesses to contact U.S. real estate professionals for lawful, permission-based B2B outreach
  • 🔍 Improving Visibility – Helping clients discover professionals in targeted markets using filters such as location, license type, or company name
  • 🌐 Website Experience – Customizing search tools, regional filters, and recommendations to improve user interaction
  • ⚙️ Platform Improvements – Analyzing data trends to refine our database structure, interface, and campaign performance metrics
  • ⚖️ Legal & Regulatory Compliance – Ensuring our data usage is aligned with laws such as the CAN-SPAM Act, CCPA, and applicable U.S. privacy frameworks

We do not use personal information for profiling, automated decision-making, or selling to unauthorized parties.

D. IP Address Anonymization

To support security and regional customization, we may collect partial IP address data during sessions. However:

  • We do not log or store complete IP addresses in a way that directly identifies individuals
  • We mask portions of IP addresses (e.g., anonymizing the last digits) to prevent traceability
  • We only use IP data for:
    • Basic geographic content adjustment (e.g., showing California lists to California-based users)
    • Fraud detection or blocking of suspicious logins
    • Network diagnostics and website optimization

No IP-based data is ever sold or associated with personal identity.

E. Our Commitment to Privacy

RealtyOutreach.com applies strict internal standards to ensure privacy, accuracy, and lawful usage of all collected data. We uphold the following principles:

  • Ethical Sourcing Only – We verify that all real estate data is collected from lawful, U.S.-based business sources
  • No Consumer or Sensitive Data – We do not collect or store personal health, financial, or sensitive identity information
  • 🚫 No Data from UK or EU Residents – We avoid collecting or selling any data that includes UK/EU individuals and restrict sales to those regions
  • 📋 Voluntary Alignment with Global Standards – While primarily governed by U.S. law, we voluntarily follow core principles of major privacy frameworks including:
    • GDPR (EU) – Transparency, data minimization, purpose limitation
    • CCPA (California) – Disclosure, access rights, and opt-out features
    • CAN-SPAM Act (USA) – Honest sender identity and opt-out functionality

We empower users with data access and correction rights, and promptly respond to any privacy-related requests.

3. Data Retention & User Rights

At RealtyOutreach.com, we value user privacy and uphold principles of transparency and fairness in data handling. While our services are designed exclusively for U.S.-based users—particularly those in the real estate industry—we have incorporated globally recognized privacy principles to give all users clear access to their rights and control over their information.

A. Rights Under GDPR (EEA Users – Not Applicable)

Our platform and data services are not marketed to individuals in the European Economic Area (EEA), United Kingdom (UK), or any EU member state. We take proactive measures to exclude and filter any EU/UK resident data from our systems.

However, in the spirit of best practices and ethical data use, we extend similar rights to all users, regardless of jurisdiction, including:

  • Access & Correction – You may request to view the business-related data we hold about you and request corrections if it's inaccurate or outdated.
  • Deletion Upon Valid Request – If you believe your information is in our system and you wish for it to be removed, we honor verifiable requests where legally and contractually permissible.
  • Processing Timeline – We aim to respond to all valid data access or removal requests within 30 days.
  • Jurisdictional Review – In cases where deletion is requested under GDPR, we will verify jurisdiction and data origin before processing to ensure legal alignment and compliance.

We do not knowingly hold or process any personal data from EU/UK individuals. If we identify such data in error, we will take prompt action to delete or anonymize it.

B. Rights Under CCPA (California Residents)

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you specific rights regarding your personal information. These rights include:

  • Right to Know – You may request a summary of the data we hold about you and how it is used or shared.
  • Right to Delete – You may request the deletion of your business-related contact data, provided no legal exemptions apply.
  • Right to Opt-Out of Sale – We offer a clear mechanism to opt out of any potential "sale" of personal information through our "Do Not Sell My Personal Information" link, in accordance with CCPA requirements.
  • Timely Responses – We respond to verifiable consumer requests within 45 days, with a possible extension of up to 90 days (if necessary), along with an explanation.

We do not discriminate against users who exercise these rights and will continue providing equal access to services regardless of your privacy choices.

C. Exceptions to Deletion

While we respect and fulfill deletion requests where applicable, there are specific circumstances where we may legally or contractually retain information. These include:

  • 📜 Legal or Tax Compliance – We may retain purchase records, IP logs, and other transactional data required for legal audits, tax obligations, or government reporting.
  • 🛡️ Fraud Prevention – Data may be temporarily retained if linked to suspected fraudulent transactions, misuse of services, or abuse of refund policies.
  • 📦 Order Fulfillment & Support – Active or recently completed transactions may require record retention to ensure correct delivery, resolve technical issues, or provide follow-up support.
  • 🔁 Pending Disputes – If a refund, payment, or access-related dispute is active, relevant data will be held until the issue is resolved.

Once the above conditions no longer apply, your data will be securely deleted, anonymized, or archived in a non-identifiable format, following industry-standard retention and disposal procedures.

4. Sharing & Disclosure of Personal Data

At RealtyOutreach.com, we do not sell consumer data, nor do we engage in unauthorized sharing of personal information. We maintain strict boundaries around the sharing of professional contact data and limit disclosures to legitimate use cases governed by business operations, legal obligations, and user consent. Below is a detailed overview of how data may be shared:

A. Legal & Regulatory Disclosures

We may disclose data only when legally compelled to do so by applicable U.S. authorities. Such disclosures are handled with full legal scrutiny and are limited to the scope of the request.

Examples include:

  • Subpoenas or Court Orders – If mandated by a legal process involving civil, criminal, or administrative proceedings
  • Law Enforcement Requests – In response to verified investigative needs related to fraud, cybercrime, or misuse of our services
  • Regulatory Compliance – Disclosures to U.S. regulatory or tax authorities in relation to company audits, filings, or dispute resolutions

We will not respond to non-U.S. jurisdictional requests unless they pass through appropriate mutual legal assistance channels and satisfy international legal standards.

B. Trusted Service Providers

To deliver a seamless and secure platform experience, we rely on third-party vendors and service providers. These entities are contractually bound to uphold privacy, confidentiality, and data security obligations aligned with our internal policies and applicable laws.

Trusted providers may include:

  • Cloud Hosting Services – Such as Firebase, which hosts and stores our databases securely with encryption and access controls
  • Cybersecurity Partners – Tools and firms used to detect, prevent, and respond to unauthorized access or misuse
  • Analytics & Monitoring Platforms – For performance tracking, such as Google Analytics, which helps us understand user interactions for optimization

All providers undergo vetting and are required to sign data protection agreements to ensure they handle personal data lawfully and with due diligence.

C. Marketing & Advertising Platforms

We may use marketing technologies such as cookies, pixels, or UTM parameters to deliver relevant, geo-targeted advertising (limited to U.S. audiences). These tools enable us to:

  • Track engagement and performance of ad campaigns across Google, Facebook, and similar platforms
  • Serve customized ads to repeat visitors or audiences based on browsing behavior
  • Measure conversions such as purchases or list downloads tied to marketing campaigns

Opt-Out Options include:

  • Adjusting browser cookie preferences to limit tracking
  • Using tools like Google Ad Preferences Manager or Facebook Ad Settings to manage personalized ads
  • Declining non-essential cookies via our website's cookie consent banner

We do not use third-party ad networks to serve or track users outside the U.S., nor do we resell cookie-derived data.

D. Business Transfers

In the event of a corporate transition—such as a merger, acquisition, restructuring, or sale of assets—user data may be considered a transferable business asset. However:

  • Users will be notified in advance through email and/or prominent on-site announcements
  • The acquiring entity will be required to honor existing privacy commitments and provide opt-out options where feasible
  • You will have the opportunity to review or update your preferences during any transfer period

No data will be transferred without contractual safeguards that ensure privacy remains protected through and after the transition.

5. Data Security Measures

We apply the following protections:

A. SSL Encryption

All data exchanged between your browser and our servers is secured using SSL (Secure Socket Layer) encryption, ensuring confidentiality during data transfer. This helps protect login credentials, download links, and personal information from interception.

B. Access Controls

We implement role-based access permissions within our systems. Only authorized staff can access sensitive areas of the platform, and access is restricted based on job function and data necessity. Internal account activities are logged for accountability.

C. Security Audits

We routinely conduct security assessments, including penetration testing and vulnerability scans, to identify and patch potential risks. These audits are aligned with cybersecurity best practices and compliance frameworks.

D. AI Threat Monitoring

We utilize real-time AI-based security systems that detect and alert our team of any suspicious activity, such as unauthorized logins, download abuse, or bot-driven attacks. This proactive monitoring helps prevent fraud and misuse.

E. User Best Practices

We recommend users:

  • Create strong, unique passwords
  • Enable two-factor authentication (2FA) where supported
  • Report any suspicious emails or account activity via our contact form

These best practices, when combined with our internal systems, ensure optimal security for your data and account.

6. Cookies & Tracking Technologies

To provide a personalized, secure, and optimized experience, RealtyOutreach.com uses cookies and tracking technologies across its website. These tools help us better understand usage patterns, deliver targeted outreach, and maintain performance.

A. Types of Cookies

We categorize our cookies as follows:

  • Essential Cookies – Required for basic website functionality, such as logging in, session management, and secure checkout.
  • Analytics Cookies – Help us understand how visitors interact with our site, including pages visited and actions taken, via tools like Google Analytics.
  • Marketing Cookies – Enable personalized ad delivery based on previous interactions with our website or ad campaigns.

B. Managing Preferences

We offer several ways to manage your cookie settings:

  • Adjust your browser's privacy and cookie settings
  • Use the cookie consent banner shown on your first visit to accept or decline different categories
  • Visit our Privacy Controls Section to review and update your tracking preferences

Declining non-essential cookies will not affect access to our services, though it may limit personalization.

7. Children's Privacy

RealtyOutreach.com is a B2B platform strictly intended for adults engaging in professional real estate activities.

A. No Minor Targeting

We do not knowingly collect, process, or store information from users under the age of 18. Our services are not designed for or marketed to minors.

B. Immediate Data Deletion

If we discover that personal information has been collected from a minor, we will promptly delete the data and block further access from the associated user or account.

C. COPPA & GDPR Article 8 Compliance

We fully adhere to global children's privacy laws, including:

  • COPPA (Children's Online Privacy Protection Act – U.S.)
  • GDPR Article 8 (EU/UK laws regarding data processing consent for minors)

We actively monitor our data collection and user communications to avoid violations.

8. Contacting Us for Privacy Requests

We welcome privacy-related requests from users seeking transparency, control, or resolution regarding their data. This includes requests for:

  • Accessing a copy of your stored data
  • Requesting data deletion or corrections
  • Opting out of marketing or future communications
  • Reporting misuse or suspected privacy breaches

How to Submit a Request:

📬 Web Form: https://www.realtyoutreach.com/do-not-sell-my-data

We aim to respond within the legally required timelines:

  • 30 days for general privacy requests
  • 45 days (with an extension up to 90 days if required) for CCPA-related requests

All requests must include enough detail for verification. In some cases, we may ask for proof of identity to process your request securely.